should be focusing on improving the customer experience,” he says. Air Canada is piloting facial recognition technology at two Canadian airports, allowing passengers to board and enter lounges without a physical ID. This technology is the first step towards a \”future of air travel\” in the country, with the potential to reduce anxiety and allow for a smoother boarding process. However, there are privacy concerns around the use of biometric data, and other barriers to the technology becoming a reality. Technology glitches can lead to delays, and it remains to be seen whether this is the area customers wanted the airline to focus on after a year of \”travel chaos\”. Follow us on Facebook to stay up to date on the latest developments in facial recognition technology and its implications for air travel.
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