Kia sold a record-breaking 3.08 million vehicles worldwide in 2023, with 563,660 cars sold in Korea and 2.51 million vehicles sold overseas. The company’s best-selling models were sport utility vehicles, including the Sportage, Seltos, and Sorento. Kia aims to sell 3.2 million vehicles this year, focusing on launching more affordable electric vehicles, enhancing product quality, and prioritizing profitability. The company also achieved record sales in major auto markets like the United States, Europe, and India. Meanwhile, Hyundai Motor also performed well, selling 4.21 million vehicles worldwide in 2023, with a goal of selling 4.24 million vehicles this year. They plan to expand their EV lineup and release new models to stay competitive in the market. Kia and Hyundai are both focusing on electric vehicles as part of their strategy for the future.


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By hassani

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