HMD Global, the Finnish company known for making Nokia phones, is planning to launch its own line of mobile devices. The company’s CEO, Jean-Francois Baril, announced on Linkedin that they will be expanding their portfolio with a new HMD brand, alongside their Nokia phones and partnerships with undisclosed new partners. Baril stated that they are ready to enter the market independently and create a new world for telecommunications based on consumer needs. No release timeline or additional information has been provided about the new HMD products. HMD Global was formed after Microsoft gave up its rights to the Nokia brand in 2016. Foxconn, owned by Terry Gou, took over Microsoft’s feature phone business and is also manufacturing Nokia-branded devices. It is likely that Foxconn will manufacture the new HMD-branded products as well. Nokia-branded phones have mostly targeted the budget-to-mid-tier category, and the future HMD-branded devices may continue to focus on affordability and sustainability. HMD Global is largely run by former Nokia executives, so this could be an opportunity for the company to regain some of the brand’s legacy under a new name.
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